Digiday State of the Industry Report

Visual Marketing: Scale to Win


Visual marketing isn’t optional. It’s required in a world where competition for attention is tougher than ever. This puts marketers under an inordinate amount of pressure to create highly effective visual content every day, across all of their marketing channels.


In this State of the Industry Report, Digiday and Chute look at the biggest hurdles and opportunities facing marketers and the role visual marketing plays. Together, we discovered that while marketing teams are investing more time and budget into visual marketing, they’re often using tactics that underperform across the board.

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Digiday + Chute: State of the Industry Report